Monday 4 April 2011

New World

The latest iteration of my BBC Natural World title sequence.

Natural World Titles 02 - Refined from Matthew Wood on Vimeo.

The animals are absent as there’s just not enough time to do them justice without rushing through the piece, and the titles of late have taken a more stylised approach; focusing on the wonder and importance of the small narratives that make up our natural world – a single drop of water or dandelion seeds in the wind.

Changes to be made:
  • Have the text emerging from the depths (as if discovered) rather than fading in. Adding a sense of depth by including ‘bubble’ elements in the foreground.
  • Better colour for the earth.

Strengths:
  • The initial entrance into the drop, well timed and weighted with a nice effect.
  • Overall duration; short and sweet.

Bit of 'Web Presence' maintenance to conclude with.
If you're looking for a prettier url to point people too them www.matthewood.co.uk is now in a more presentable state. That's 'Matthew' and 'Wood' sharing the same 'w' (just like in my logo!...is the excuse I give because matthewwood and any variation thereof is already taken). I also am now in possession of 250 business cards (mine), if you'd like one then arrange for us to do business, business cards are for business (as well as being 'The business').

...business

Saturday 2 April 2011

Au Naturel…World

My initial concept for the BBC’s Natural World titles.
A CG water droplet reflecting and refracting the earth makes its way to the ground. We travel into the heart of the drop (the earth) to discover the animals of the natural world.


Natural World Initial Concept Test from Matthew Wood on Vimeo.
(must say - looks much better in HD - click the link above if you have the time)

Rough and ready and all too fast but the concept works.

I like the immediate juxtaposition and change in scale from the usual ‘epic space shot of planet earth’ to the humble, yet essential, drop of water.
If given the go ahead I will likely suggest either lengthen the piece and creating a more abstracting interior for the drop (less of an underwater feel) or cutting the move into the water completely – simply reflecting the myriad of animals in the drop (falling in slow motion), showing that they are inside and part of the world. I would also like to enhance the final reveal of the titles, either a more interesting angle or have the water expose the text.
All of which would streamline the piece and give it more consistency.

Stay posted for more posting of posts.